An introductuion to the world of Crypto.
Crypto!!! Everyone is talking about it. One day I got a message from Steve asking me if I could help his business bring a new cryptocurrency to the market. I hesitated as I explained that I didn't know much about the field, but I was curious. I was asked to help create the Brand Identity and Web Design. This project became my introduction to the world of Crypto.
There are more than 19,000 cryptocurrencies in existence. With hundreds of cryptocurrencies coming to the market daily, a need for a distinctive identity arose. We looked to the market to see what was out there. After a couple of calls, we decided on the visual direction.
“When you think about the blockchains…there probably won’t be hundreds of different blockchains in 10 years. I think there’ll be a couple of clear winners for different kinds of applications. And we’ll see the market…sort that out over time.”
- Brett Harrison | CEO of FTX US
It had to be eye popping, modern and futuristic. It had show movement. It had be recongnizable.
The Final Mark: "E meets Coin" floating in space.
This is all about spcae and the future. Contrast, Gradients and vibramcy. To infinity and beyond!